Skip to main content

University of Exeter Business School

Dr Edwin Ip

Dr Edwin Ip

Lecturer in Economics


 01392 724502



Prior to joining the University of Exeter Business School, Dr Edwin Ip worked at BehaviourWorks Australia, Monash Sustainable Development Institute, Monash University, where he conducted a series of highly impactful behavioural economics research for industry and government.

He completed his PhD in Economics at the University of Melbourne and his undergraduate studies at McGill University. He is a behavioural economist whose research interest lies in applied behavioural insights and the economics of decision making, fairness and diversity and inclusion. He employs a wide range of methodologies in his research, including experimental economics, applied microeconometrics, microeconomic theory and surveys.

Dr Ip has given expert commentary on panels, national radio, television and newspapers. He has provided advice for government and private organisations around the world. He is currently serving as a board member of the Society for Advancement of Behavioral Economics.

Nationality: British



Back to top


Research interests

  • Behavioural Economics
  • Labour Economics
  • Applied Behavioural Insights

Behavioural Economics
I study individual decision making as well as the economics of fairness. In addition, I specialise in the application of Behavioural Economics in industry and government.

Labour Economics
I specialise in the perception and behavioural economics of gender and discrimination among other topics surrounding Diversity and Inclusion.

Applied Behavioural Insights
I am an expert in systematically applying behavioural insights to real world problems. I have worked on a range of topics with government and industry, including, retirement and pension, minimum wage, financial wellbeing and internal compliance.

Back to top


Journal articles

Feld J, Ip E, Leibbrandt A, Vecci J (2023). Do Financial Incentives Encourage Women to Apply for a Tech Job? Evidence from a Natural Field Experiment. AEA Papers and Proceedings, 113, 432-435. Abstract.
Ghafoori E, Ip E, Kabátek J (2021). The impacts of a large-scale financial education intervention on retirement saving behaviors and portfolio allocation: Evidence from pension fund data. Journal of Banking & Finance, 130, 106195-106195.
Ip E, Leibbrandt A, Vecci J (2020). How Do Gender Quotas Affect Workplace Relationships? Complementary Evidence from a Representative Survey and Labor Market Experiments. Management Science, 66(2), 805-822. Abstract.

Back to top

External Engagement and Impact

External positions

  • Board Member, Society for Advancement of Behavioral Economics

Back to top

Edit Profile