Professor Bach Nguyen

About me:

Bach Nguyen (PhD, FHEA, FRSA) is an Associate Professor (Reader) in Entrepreneurship and SME Management at the University of Exeter, UK.

His main research interest is understanding the economics and management of new ventures and small businesses, as well as the impacts of regional institutions on firm performance.

His current research projects focus on emerging topics, including SME green practices, digitalisation, and pivots following COVID-19 and the inflation crises. He also is interested in understanding entrepreneurs' well-being and cognitive processes.

Before joining academia, he worked as a professional data analyst in the financial industry for several years.

Interests:

Bach Nguyen currently works on several research projects on the following themes:

• National/sub-national institutions and their influence on small businesses and new ventures;
• Entrepreneurs' well-being, cognitive processes, and gender-related issues in entrepreneurship;
• Emerging strategies of small businesses, such as digitalisation, green practices, and crisis management.

If you want to do a PhD with me, please send me your research proposal along with your CV.

Qualifications:

Ph.D. Aston University, UK, 2018 (Full scholarship from Dean of Aston Business School)

M.Sc. Dundee University, UK, 2012 (Distinction, Best Student Award)

B.A. Jinan University, China, 2008 (Distinction, Best Student Award)