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University of Exeter Business School

Circular Economy Deep Dive: Marketing and Sales

Increase Value with Circular Economy-Driven Marketing and Sales

Introducing Circular Economy Deep Dive: Marketing and Sales - a cutting-edge course from the renowned Exeter Centre for Circular Economy, in collaboration with the Ellen MacArthur Foundation, designed for busy professionals who want to drive value creation through circular marketing and sales. Building on the success of our global Circular Economy Masterclass, this fast-paced, four-week course provides you with the tools, insights, and strategies to spot opportunities and take action in your communications, marketing and sales strategy and practice.  

This course, valuable for marketing managers and mid-senior level professionals, dives into what you need to navigate the challenges in transitioning from linear to circular marketing strategy, build support for circular initiatives, and implement and communicate change. No fluff - just relevant, actionable knowledge to build your expertise, boost your confidence, and enhance your day-to-day role. You'll also have the chance to learn from peers and professionals in similar roles, making this not only an educational experience but an inspiring and enjoyable one. 


Duration 4 weeks

Next start date 2nd June 2025 – 6th July 2025


Contact Us Register Interest

Ellen MacArthur Foundation

Ellen MacArthur Foundation logo

Run in co-operation with one of the world’s leading Circular Economy organisations, the Ellen MacArthur Foundation

While we can’t solve every challenge you face, this course will empower you to: 

Identify and seize circular economy opportunities through leveraging the sales process, marketing planning, and adapting your marketing mix to drive value creation within your business. 

Access tools and strategies to implement circular marketing and sales, with a clear understanding of what works - and what doesn’t. 

Manage complexity and trade-offs while building internal and external support to maintain progress. 

Learn from successful real-world examples across industries and roles, gaining actionable insights into circular economy strategies. 

Join a global network of marketing, sales and wider business professionals working to drive systems change. 

Engage in dynamic peer-to-peer learning through team challenges and discussion forums, sharing experiences and building solutions together. 

Take away essential resources, including readers, case studies, and evidence to support your business case for change. 

Enhance your leadership skills to become a key driver of circular economy transformation within your organisation. 

  • 4-week online format, designed for maximum flexibility.    
  • Collaborative and peer-driven learning, featuring live webinars, team challenges, and expert-led sessions.    
  • Access to industry leaders, with live sessions and hands-on support from our handpicked experts.    
  • Comprehensive support throughout your journey, from registration to completion and beyond.    
  • 6 hours of learning per week, with 1 live hour and the rest at your own pace.    
  • University of Exeter certificate of completion awarded at the end.   

Circular Economy Deep Dive: Marketing and Sales is a 4-week programme designed for mid and senior level marketing and sales professionals, business development strategists and other strategic decision makers who want to lead the way in circular economy practices. Whether you're just starting or looking to deepen your expertise, this programme will equip you with the skills to transform your marketing and sales strategies for enhanced circular value creation. 

Next start dates 

  • Cohort 1: 2nd June 2025 – 6th July 2025 

Standard price: £1500 

If you are part of the Ellen MacArthur Foundation network, please get in touch with your primary contact for registration options. 

You can register interest by completing this short form.

Email us: circular-economy@exeter.ac.uk

Take the next step in your circular economy journey and be part of the global shift toward sustainable, circular supply chains. Don’t miss out on this opportunity to advance your career and create real change.

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Custom Programmes offer a unique-to-you learning experience tailored to your most critical business challenges. Build a training programme directly relevant to your company's objectives.