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International Business

Module description

This module extends and deepens your exploration of key issues in international business, with a particular focus on the operations and strategies of firms to compete in the globalised economy. Integrating content from across both the Business School and Humanities, it adopts a critical perspective when exploring subjects such as international development and how business is conducted in emerging markets.  This will also deepen your awareness of cross-cultural management and global communications.

Full module specification

Module title:International Business
Module code:BEM2048
Module level:2
Academic year:2022/3
Module lecturers:
Module credit:15
ECTS value:







Duration of module: Duration (weeks) - term 1:


Module aims

The aim of this module is to equip you with a strong understanding and awareness of international business and management practice with an emphasis on the operational and strategic contexts. We will engage you with both long standing and emerging research on these aspects throughout the lecture programme, and develop your ability to critically analyse operations and strategy in international business contexts, recognising key trends, issues and impacts.


You will identify and appreciate the global challenges that businesses face while taking a global perspective in your critical review process.



During this module, you will acquire confidence and skills in presenting, writing reports, conducting independent research, working in teams, managing conflicts, and working to deadlines. You will also get an understanding and experience of working in informal networks, peer review, and reflective writing.



This module will recognise and investigate sustainability related issues within the international context, and where relevant will make links to Exeter’s sustainability research groups.

ILO: Module-specific skills

  • 1. Explain the range of strategies available for operating and managing a business in an international environment
  • 2. Analyse the effectiveness of operations and strategies in the globalised economy
  • 3. Evaluate the role and importance of cross-cultural management and global communications

ILO: Discipline-specific skills

  • 4. Analyse environments that organisations are located and operate within, demonstrating awareness of international business behaviour and practice
  • 5. Critically evaluate the models, theories and concepts used in exploring and understanding the international business context
  • 6. Apply a range of models, theories and concepts in order to understand or justify international business

ILO: Personal and key skills

  • 7. Work both on independent assignments and within group-based contexts, developing your ability to work positively with others, managing any conflict arising
  • 8. Select and synthesize material from a range of sources (both academic and practitioner based) to support key ideas and recommendations
  • 9. Present in-depth analysis in both written and verbal forms
  • 10. Analyse, communicate and present ideas, principles and evidence that support a reasoned and consistent argument

Learning activities and teaching methods (given in hours of study time)

Scheduled Learning and Teaching ActivitiesGuided independent studyPlacement / study abroad

Details of learning activities and teaching methods

CategoryHours of study timeDescription
Lectures20Whole cohort lecture sessions
Tutorials5Small group sessions organised around content areas and study skills
Guided Independent Study125Reading, research and discussion

Formative assessment

Form of assessmentSize of the assessment (eg length / duration)ILOs assessedFeedback method
Project proposal for group report1 side of A41-3,7,8Written feedback from lecturer

Summative assessment (% of credit)

CourseworkWritten examsPractical exams

Details of summative assessment

Form of assessment% of creditSize of the assessment (eg length / duration)ILOs assessedFeedback method
Group report303000 word written report1-3,7,8Written
Individual report703000 word written report4-7, 9, 10Written

Details of re-assessment (where required by referral or deferral)

Original form of assessmentForm of re-assessmentILOs re-assessedTimescale for re-assessment
Group reportIndividual 2000 word report1-3,7,8July/August
Individual reportIndividual 3000 word report4-7,9,10July/August

Re-assessment notes

A student will be referred in all components of the assessment that they have failed, if the student fails the module with an overall mark below 40%.

A student if deferred via a single component will be re-assessed in that component only.

Syllabus plan

Indicative content for this module includes:

  • Globalisation revisited
  • Emerging markets and BRICS
  • Business decision making in the global context
  • Planning and implementing global strategies
  • Business models and global competitive advantage
  • Global operations/operations management
  • Organisational culture and communication
  • Managing people internationally
  • International and cross-cultural management
  • Measuring global businesses

Indicative learning resources - Basic reading

Basic reading:

  • Deresky, H. (2013) International Management: Managing Across Borders and Cultures. Boston: Pearson.
  • Luthans, F. and Doh, J. (2018) International Management: Culture, Strategy and Behaviour. London: McGraw Hill.
  • Brown, S., Bessant, J. and Lamming, R. (2013). Strategic Operations Management, 3rd edition, Abingdon: Routledge.
  • Johnsen, T.E., Howard, M. and Miemczyk, J. (2014) Purchasing and Supply Chain Management, 1st edition, Abingdon: Routledge.


Further Reading:

  • Christopher, E., (2012) International Management: Explorations Across Cultures, London: Kogan Page

Relevant Academic Journals:

  • Harvard Business Review
  • International Business Review
  • Journal of International Management
  • Academy of Management Journal
  • Journal of International Business Studies
  • Strategic Management Journal
  • International Studies of Management & Organization
  • International Journal of Cross-Cultural Management
  • Cross-Cultural & Strategic Management

Module has an active ELE page?


Indicative learning resources - Other resources

  • Students are expected to keep up to date with contemporary issues for International Business by accessing current (and historical) news and opinion articles from reputable international sources and referencing these appropriately.
  • Good analysis of contemporary events affecting international business can be found in The Economist (available online) and quality newspapers such as the Financial Times.

Origin date


Last revision date