Publishing in Journals - AIM Visiting International Fellow
|Speaker:||Professor Hean Tat Keh, Guanghua School of Management, Peking University|
|Date:||Thursday 22 July 2010|
|Location:||Conference Room 1, XFI|
In this session, Prof. Keh will share with the participants his experience publishing in the top journals, including Journal of Marketing, Journal of Marketing Research, and Journal of Consumer Research.
He will discuss issues including writing the manuscript, positioning the contribution, and dealing with the editor and reviewers.
For more information please contact: Agi Witaszczyk, Events and Meetings Officer at AIM Research
Telephone:020 7862 8519
This event is organised by AIM Research and the Institute for Service Research (ISR)