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Work Based Learning Project 1. Analysing Our Strategic Context

Module description

The Work Based Project 1 module enables Seniors Leaders (SL) to undertake the key stages of the project lifecycle. Define, Design and develop a framework to Deliver (Do) a professional project addressing a work based issue decided by the SL and agreed by the workplace. This module sets the foundation for the delivery (Do) and review (Develop) of a work based project in the Work Based Project 2 (final module) of the programme. The Work Based Project 2 is designed specifically to address the project based CMI standard references contributing to the End Point Assessment process; Work Based Project 1 creates the foundation for this.

Full module specification

Module title:Work Based Learning Project 1. Analysing Our Strategic Context
Module code:BEMM113DA
Module level:M
Academic year:2021/2
Module lecturers:
  • Mr Oli Young - Convenor
Module credit:30
ECTS value:






Duration of module: Duration (weeks) - term 2:

Can be in term 2 or 3, depends on Sept or Jan start.

Duration (weeks) - term 3:

Can be in term 2 or 3, depends on Sept or Jan start.

Module aims

The aim of this module is to provide the SL’s with the opportunity to develop a project within their own organisational context through the application of learning gained from Foundations of Strategy (Module 1) and Finance and Data Analysis (Module 2). This module brings together the knowledge of their own area of professional practice and asks them to offer a detailed discussion of a problematic area and locate it within the wider professional and academic context. Through developing a deeper understanding of the organisational context, SL’s will identify the value of the application of the learning to the organisation/workplace. Senior Leaders are expected to demonstrate the ability to diagnose an organisational issue and to present this issue in a coherent manner and to draw conclusions from their reading and personal analysis.

This module is one of two project modules (part 1) required by CMI (as evidenced in the CMI SLMDA standard), the module’s learning outcomes (ILOs) are related to evidence apprentices need to demonstrate in completing the programme and required to complete the EPA successfully.  

ILO: Module-specific skills

  • 1. demonstrate knowledge of the key stages of a project and how a project moves through planning, design, development, deployment and evaluation. Identify key project outcomes, developing and implementing plans to ensure that these are achieved;
  • 2. explain and discuss competitive strategies and entrepreneurialism, approaches to effective decision making, and the use of big data and insight to implement and manage change (C5/C6/C7);
  • 3. explain systems thinking, knowledge/data management, and programme management (B4);
  • 4. undertake research, and critically analyse and integrate complex information (A11).

ILO: Discipline-specific skills

  • 5. evaluate organisational decision making structures and identify strategies for effective communication across a range of levels;
  • 6. explain and discuss large scale and inter-organisational influencing and negotiation strategies (G1);
  • 7. set a clear agenda and gains support from key stakeholders (A10);
  • 8. use financial data to allocate resources (D9).

ILO: Personal and key skills

  • 9. manage complexity and ambiguity, comfortable in uncertainty, pragmatic (H3).

Learning activities and teaching methods (given in hours of study time)

Scheduled Learning and Teaching ActivitiesGuided independent studyPlacement / study abroad

Details of learning activities and teaching methods

CategoryHours of study timeDescription
Scheduled Learning and Teaching Activity21Faculty-led workshops and seminars
Scheduled Learning and Teaching Activity3Conversation with project advisor - Online action learning set facilitated by module lead.
Guided Independent Study276Time in work

Formative assessment

Form of assessmentSize of the assessment (eg length / duration)ILOs assessedFeedback method
Weekly activities including; online tests and exercises, peer discussions and tutor led webinarsVarious1-8Interactive and imbedded in a task

Summative assessment (% of credit)

CourseworkWritten examsPractical exams

Details of summative assessment

Form of assessment% of creditSize of the assessment (eg length / duration)ILOs assessedFeedback method
Assessment 1 - Voice over PowerPoint presentation (VoPP) introducing the concept and include key aspects essential to the success of the work based project (link to relevant standard references)40Strategic overview and context of proposed project. Max 10 slides of content (excluding front sheet, references & appendices)1-3, 5Written
Assessment 2 - Detailed report presenting the work based project within the 4D framework of project management (link to relevant standard references). This element contributes directly to the submission of the showcase in End Point Assessment604,500 words project proposal 4, 6-9Written

Details of re-assessment (where required by referral or deferral)

Original form of assessmentForm of re-assessmentILOs re-assessedTimescale for re-assessment
Assessment 1- VoPP (40%)VoPP (40%) (Max 10 slides)1-3, 5August Reassessment Period
Assessment 2- Report (60%)Assessment 2 - Report (60%) (4,500 words)4, 6-9August Reassessment Period

Re-assessment notes

All passed components of the module will be rolled forward and will not be reassessed in the event of module failure.

Defer – as first time

Refer – capped at 50%

Syllabus plan

Week 2 – Master class Project development focused

Indicative learning resources - Basic reading

Maylor H., (2010). Project Management (4th Ed). Pearson Education Limited (e-resource in the University Library)

Costley, C., Elliott, G. C., & Gibbs, P. (2010). Doing work based research: Approaches to enquiry for insider-researchers. Sage.

Thomas, G. (2009). How to do your research project: A guide for students. Sage.

Easterby-Smith, M., Thorpe, R., & Jackson, P. R. (2012). Management research. Sage.

Gill, J., & Johnson, P. (2010). Research methods for managers. Sage.

Whitehead, J., & McNiff, J. (2006). Action research: Living theory. Sage.

Saunders, M., Lewis, P. & Thonrhill, A. (2009). Doing Research in Business & Management: An Essential Guide to Planning Your Project.

Module has an active ELE page?


Indicative learning resources - Web based and electronic resources


- CMI - Management Direct 

Origin date


Last revision date