Operational and Organisational Strategy
Module title | Operational and Organisational Strategy |
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Module code | BEM2011DA |
Academic year | 2021/2 |
Credits | 30 |
Module staff | Mr Oli Young (Convenor) |
Duration: Term | 1 | 2 | 3 |
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Duration: Weeks | 12 |
Number students taking module (anticipated) | 40 |
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Module description
Explore the organisational history and culture in strategy implementation. Reviewing the macro and micro organisational factors, strategic position and resources and capabilities to achieving high performing and sustained competitive advantage. Evaluate, review and develop organisational strategy for implementation whilst acknowledging the challenges presented within the operating environment.
Module aims - intentions of the module
The operational and organisational strategy module is designed to enable an understanding of how strategy is developed and implemented. The module will combine theory and practice utilising the fundamental models of strategic management in a constructive way to see how strategy impacts on different organisational area / departments. The module will contribute to the apprenticeship journey by identifying the practicalities and difficulties in putting a strategy in place thereby enhancing knowledge, skills and capabilities and develop their organisational leadership practice,
Intended Learning Outcomes (ILOs)
ILO: Module-specific skills
On successfully completing the module you will be able to...
- 1. Develop and implement organisational strategy and plans, including approaches to resources and supply chain management, workforce development, sustainability, taking and managing risk, monitoring and evaluation, and quality assurance (A1)
- 2. Examine and articulate own organisations strategy, purpose, values, ethics and governance of your organisation (G3, L2)
- 3. Identify service / organisational improvements and opportunities for innovation and growth using qualitative and quantitative analysis of information and data and benchmarking against others (E3)
- 4. Develop and deliver operational plans, being able to set targets and KPIs, manage resources and monitor and measure outcomes to establish operational effectiveness, efficiencies and excellence (A4)
- 5. Know how to support the implementation of organisational strategy and plans and how to manage change in the organisation(A3)
- 6. Deliver successful outcomes demonstrating the effective use of wide support from a range of sources and gain wide support to deliver successful outcomes.
- 7. Manage change in the organisation (A2)
ILO: Discipline-specific skills
On successfully completing the module you will be able to...
ILO: Personal and key skills
On successfully completing the module you will be able to...
- 8. Produce reports that clearly present information and data, using a range of interpretation and analytical processes (A5)
- 9. Use different forms of communications (written, verbal, non-verbal, digital) and how to apply them. Communicate clearly, effectively and regularly using oral, written and digital channels and platforms (F1, F4)
Syllabus plan
Week 1 – introduction to the module, How to develop and implement organisational strategy and plans, including approaches to resources and supply chain management, workforce development, sustainability, taking and managing risk, monitoring and evaluation, and quality assurance
Week 2 – masterclass, discussion and exercises around the content of weeks 1-5
Week 3 – Examine and articulate own organisations strategy, purpose, values, ethics and governance of your organisation
Week 4 – Identify service / organisational improvements and opportunities for innovation and growth using qualitative and quantitative analysis of information and data and benchmarking against others
Week 5 – Develop and deliver operational plans, being able to set targets and KPIs, manage resources and monitor and measure outcomes to establish operational effectiveness, efficiencies and excellence
Week 6 – Know how to support the implementation of organisational strategy and plans and how to manage change in the organisation
Week 7 – masterclass, discussion and exercises around the content of weeks 6-9
Week 8 – Deliver successful outcomes demonstrating the effective use of wide support from a range of sources and gain wide support to deliver successful outcomes.
Week 9 – How to manage change in the organisation
Week 10 – assignment writing
Week 11 – assignment writing and submission
Learning activities and teaching methods (given in hours of study time)
Scheduled Learning and Teaching Activities | Guided independent study | Placement / study abroad |
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260 | 40 |
Details of learning activities and teaching methods
Category | Hours of study time | Description |
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Masterclass | 21 | Faculty-led workshops and seminars |
Webinars | 11 | Online action learning set facilitated by module lead. |
Professional development to underpin WBL project. | 40 | Guided independent study through online learning activities. Reading, case studies, professional practise forums. |
Time at work | 228 | Time at work |
Formative assessment
Form of assessment | Size of the assessment (eg length / duration) | ILOs assessed | Feedback method |
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Weekly activities including; online tests and exercises, pee discussion and tutor led webinars | various | 1-7 | Interactive and imbedded in a task |
Summative assessment (% of credit)
Coursework | Written exams | Practical exams |
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60 | 0 | 40 |
Details of summative assessment
Form of assessment | % of credit | Size of the assessment (eg length / duration) | ILOs assessed | Feedback method |
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Presentation | 40 | Group Presentation (Group size 3-4, Presentation 20 Minutes) | 2,3 & 9 | Written feedback and mark |
Report | 60 | 4,500 word business report | 1, 4-8 | Written feedback and mark |
Details of re-assessment (where required by referral or deferral)
Original form of assessment | Form of re-assessment | ILOs re-assessed | Timescale for re-assessment |
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Presentation | Individual Presentation (40%) | 2,3 & 9 | August |
Report | Report 4,500 words (60%) | 1, 4-8 | August |
Re-assessment notes
Defer – as first time
Refer – capped at 40%
Indicative learning resources - Basic reading
Johnson, G. (2017). Fundamentals of Strategy (4th New edition). Coronet Books Inc.
Johnson, G., Whittington, R., Regner, P., Scholes, K., Angwin, D., & Regnér, P. (2017). Exploring Strategy Text Only. Pearson.
Indicative learning resources - Web based and electronic resources
CMI - Management Direct - an online management resource portal. Management Direct allows managers at any level to learn, research and think. It offers fast, 24-hour access to the latest digital content to help overcome hundreds of managerial challenges from absence to performance to change: 5 minute, 20 minute and extended briefings; Creative tools for problem solving; Hundreds of checklists and interactive scenarios to aid self-directed learning; Self-Assessments and automatic CPD recording/reporting; Document templates and best practice guides.
Credit value | 30 |
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Module ECTS | 15 |
Module pre-requisites | None |
Module co-requisites | None |
NQF level (module) | 5 |
Available as distance learning? | Yes |
Origin date | 13/10/2020 |
Last revision date | 13/10/2020 |