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Dr Aliette Lambert

Dr Aliette Lambert

Lecturer in Marketing

2549

+44 (0) 1392 722549


Streatham Court, University of Exeter, Rennes Drive, Exeter, EX4 4PU, UK

Dr Aliette Lambert joined the University of Exeter as a Lecturer in 2016 after completing her PhD at the University of Edinburgh. Aliette’s research focuses on identity and subjectivity in relation to digital and consumer culture, as well as issues related to sustainability. Aliette’s work is centred on qualitative research methods such as depth interviews, ethnography and discourse analysis, with particular focus on critical, feminist methodologies and perspectives.

Aliette teaches digital marketing, integrating a critical, cultural perspective with real-world, practical digital marketing skills. Prior to her academic career, Aliette worked in retail sales, as a financial analyst and as a business consultant.

Research clusters

Research interests

  • Consumer Culture
  • Digital Culture
  • Feminism
  • Gender
  • Psychoanalysis

Key publications | Publications by category | Publications by year

Publications by category


Journal articles

Ferns G, Amaeshi K, Lambert AV (2017). Drilling their Own Graves: How the European Oil and Gas Supermajors Avoid Sustainability Tensions Through Mythmaking. Journal of Business Ethics Full text. DOI.
Lambert A, Desmond J (2013). Loyal Now, but Not Forever! a Study of Narcissism and Male Consumer-Brand Relationships. Psychology & Marketing, 30(8), 690-706. DOI.

Chapters

Lambert AV, Desmond J (2015). Boys will be brands: Exploring male consumer-brand relationships. In Fournier S, Breazeale, M, Avery, J (Eds.) Strong Brands, Strong Relationships, New York: Routledge, 63-80.
Lambert AV, Desmond J, O'Donohoe S (2014). Narcissism and the Consuming Self: an Exploration of Consumer Identity Projects and Narcissistic Tendencies. In Schouten JW, Martin DM, Belk R (Eds.) Research in Consumer Behavior, Emerald Publishing, 35-57.  Abstract.

Publications by year


2017

Ferns G, Amaeshi K, Lambert AV (2017). Drilling their Own Graves: How the European Oil and Gas Supermajors Avoid Sustainability Tensions Through Mythmaking. Journal of Business Ethics Full text. DOI.

2015

Lambert AV, Desmond J (2015). Boys will be brands: Exploring male consumer-brand relationships. In Fournier S, Breazeale, M, Avery, J (Eds.) Strong Brands, Strong Relationships, New York: Routledge, 63-80.

2014

Lambert AV, Desmond J, O'Donohoe S (2014). Narcissism and the Consuming Self: an Exploration of Consumer Identity Projects and Narcissistic Tendencies. In Schouten JW, Martin DM, Belk R (Eds.) Research in Consumer Behavior, Emerald Publishing, 35-57.  Abstract.

2013

Lambert A, Desmond J (2013). Loyal Now, but Not Forever! a Study of Narcissism and Male Consumer-Brand Relationships. Psychology & Marketing, 30(8), 690-706. DOI.